WEB DESIGN AND BOOKING TOOLS FOR YOUR SURF ACCOMMODATION
The website of your surf camp, hostel or house is your billboard in the online world, and the hub for bookings, marketing and back office.
For this reason it needs to be an appealing, compelling and professional place!
Clients
YOUR NEW WEBSITE COULD LOOK LIKE THIS
DO YOU RECOGNIZE THIS?
You want to move away from…
Time-consuming booking processes
Complete dependence on booking platforms
Low occupancy in the off-season
You want to impress your future guests with a modern and professional website.
You want to show up more often in the line-up, get your surf lifestyle back without neglecting your business and
simply have more time.
How I can support you
Your guest’s customer journey begins with holiday inspiration and ends, at best, with positive feedback and the creation of a longer-term relationship – the beginning of their next stay.
I specialise in web design and search engine optimisation (SEO), but can also help you with branding and online marketing through my diverse and skilled freelance network.
Branding
Sharpen your positioning with consistent and meaningful branding. Set the right tone for your target audience.
Web design
Attract customers and take bookings through your own website with a compelling, modern and attractive website.
SEO & Online Marketing
Ensure a long-term flow of potential guests to your website and social media channels with a sophisticated marketing plan.
Hi, I’m Nadine from Saltyhome Webdesign.
I’m the one to talk to if you run a vacation accommodation, surfcamp or surfhostel and want to optimize your website. New design, redesign or complex integrations of various tools that make your daily life easier – you tell me what you need and together we will get the maximum out of your possibilities.
As a guest I have stayed at various surf accommodations and surf camps – be it for a few days, several weeks or as an active volunteer behind the scenes. I have also seen what kind of processes and problems arise in the organisation:
These things rob you of time in your daily routine. Secretly (or not so secretly), we all just want to be able to go surfing more (especially when the waves are good!) – and that’s why I want to show you how your website can save you a lot of time and effort.
Network
The Surfing Copywriter / Lac Campbell
COPYWRITING
Hi, I’m Lac. And I write SEO content and down-to-earth copy for time-poor surf business owners who want to book more guests, make more sales and ultimately build a brand they’re proud of.
Raised By Summer / Jovi Cauwels
BRANDING & ILLUSTRATION
Raised By Summer will help you create a timeless design for your lifestyle or ocean-related business.
Through my passion for crafted illustration, design, and branding, I help lifestyle- and ocean-related businesses find their unique style and identity. My minimalistic, bohemian-inspired style can translate your brand values toward your customers/community.
Ozea Communication / Jeanne
COMMUNITY MANAGEMENT
I am a community manager specialized in the surf and outdoor industry. My job is to build community through social media and help to create, develop and manage the communities of a company or brand on social networks. I am responsible for creating, growing and managing communities and interacting with prospects, customers and followers. I dedicate my service to the ride industry as I am passionate about surfing and skating.
Lisa Hanisch Design
GRAPHIC DESIGN & ILLUSTRATION
I am a german Graphic Designer and Illustrator with a passion for anything ocean or music related. I mainly support small brands and startups, but I am open to discuss ideas with anyone. If you need help with developing a visual identity for your brand, want to spice up your icons and general look and feel or need some pretty illustrations, I am happy to help you out. My service includes consulting, development and implementation.
Marina Rezende
MARKETING MANAGER & CONTENT CREATOR
Now a free surfer, experienced in content creation & strategic marketing, after long years of career as a WSL athlete. I’m driven by a passion for surfing, travelling, being in contact with nature, getting to know new cultures and connecting with people and stories around the world. I work as a surf athlete influencer and marketing manager.
Let me take care of your message. So you can take care of your business.
Lottie’s Words
COPYWRITING
Lottie is a creative content and copywriter from Cornwall. She prides herself on building meaningful relationships with her clients, and has been running a successful freelance writing business for the past five years. Prior to being self-employed, Lottie worked with a creative marketing agency, refining her copywriting, account management and project management skills. You can find Lottie’s work published both in print and online, and she’s always open to new projects and collaborations.
Pro Bono Work
I’m happy to support SOMA in Web- and Graphic Design as part of my pro bono work.
„SOMA is paddling towards a day where empowered women are surfing infinite waves of union , justice and sustainability across Africa.“
My expertise lies in modern WordPress websites for surfing and seaside vacation accommodation with an integrated booking system. I design appealing and professional online presences that do more than just look good.
Having your own website for your surf accommodation makes you independent of the usual booking platforms and their fees.
It also makes a good impression.
Plus, if we are already planning a new website, then let’s do it right. Let’s make your site take a large part of the booking process off your hands. No more annoying emails back and forth to check arrival time, allergies etc. Your guests will be prompted to input all the important information automatically, making it readily available for you and your team.
Less emails = more time for surfing
THIS IS HOW A WEB DESIGN PROJECT PROCEEDS
Free Discovery Call
The first meeting is a chance for us to get to know each other. Let’s find out if we’ll work well together.
Offer & Contract
You will receive a written offer and then the contract. After the deposit is received, your booking and time slot are confirmed.
Concept & Strategy
Your project has begun! We’ll have another call to work out the strategy of your new website and discuss the concept.
Moodboard & Screen Design
I create a website mood board, and the screen designs of the main page and one subpage. The layout can be revised up to 2x afterwards.
Creation in WordPress
Once the visual appearance is clear, I implement the design in WordPress. Now it’s time for the details! Here you can voice small change requests at any time.
Handing Over & Follow-up
Your website is ready! In the handover call, I will introduce you to the backend of your new website, so that you can make small changes yourself moving forwards. Afterwards, I will be available for 2 weeks for questions by email.
Testimonials
Which offer to choose?
Mini Website
Everything you need to get your accommodation visible online.
- Strategy call (30min)
- Website mood board
- Concept of your website
- Individual design of your onepage website
- Responsive implementation in WordPress
- Keyword research
- SEO-Onpage basics
- Checklist for the maintenance of your website
- Handover call
Duration: 3-4 Weeks
Your investment:
starting at 2’200€
Basic WEBSITE
An informative website will save you time and make the most of opportunities in the long run.
- Strategy call (1h)
- Website mood board
- Concept and strategy of your website
- Individual website design of up to 6 pages
- Responsive implementation in WordPress
- Keyword research
- SEO-Onpage basics
- Checklist for the maintenance of your website
- Handover call
Duration: 4-6 Weeks
Your investment:
starting at 3’300€
Basic WEBSITE & BRANDING
A rebranding for the new online presence of your surf accommodation & a website that becomes your information hub for your customers.
- Branding and strategy session (2h)
- Branding workbook
- Website mood board
- Concept and strategy of your website incl. branding/rebranding
- Individual website design up to 6 pages
- Responsive implementation in WordPress
- Selection and integration of a booking tool
- Keyword research
- SEO-Onpage basics
- Checklist for the maintenance of your website
- Handover call
Duration: 6-8 Weeks
Your investment:
on request
Additional available extras:
- Additional pages
- Blog
- Online-Shop
- Website texts
- Booking tool selection & integration
- Set up alternative booking options (calendars, forms, automation, etc.)
- Multilingual website
- Integration of a newsletter tool and design of the box or pop-up
- Integration and settings for an analysis tool
- Follow-up service and maintenance
- Further extras on request
FREQUENTLY ASKED QUESTIONS (FAQ)
This is dependent on how much time you need to create the content for your new site. Normally I would expect 4-6 weeks for this.
If you need support with content creation, then you can mention this in the discovery call.
I need the content for your website at the start of the project to be able to implement the job in the confirmed time slot. This includes:
- Images (own images or stock photos)
- Website texts for all pages
If you want me or someone from my network to assist you with the content, feel free to mention this in the discovery call.
Once you have signed the contract and paid the deposit, your booking is confirmed and your time slot for the redesign of your website is fixed.
Implementation after the project starts usually takes 3-8 weeks, depending on the chosen package and services.
My team and I need at least one week lead time. Depending on workload, it can also take up to 8 weeks until I can start with the creation of your website. In this time you can prepare the content.
In the strategy call we will discuss what you need, what you depend on (e.g. compatibility with Airbnb or Booking.com) and what your wishes are regarding the booking tool. I will choose the most suitable booking tool for you out of the programmes I work with and make at least two different proposals.
The costs for the booking tool (one-time or recurring fees) are not included in my price and differ depending on the software.
Yes, definitely! Almost all the booking tools I use have an integrated channel manager which you can use to coordinate across different platforms. This channel manager makes managing bookings from different platforms much easier, more structured and totally stress-free.
If the channel manager function is a priority for you, I will take that into account when making the best suggestions for your site.
